October 25, 2007
Daft Punk Promotes Alive via Widget
It comes as no surprise that robot-loving, electronic act Daft Punk has gone all web 2.0 on us with the promotion of Alive, the duo's upcoming live disc. An embeddable widget allows visitors to preview new tracks, buy the single, read Daft Punk’s biography, read the newsletter and see photos of the band. It's all pretty geek-chic for the typically low-tech world of album promotion, but coming from two guys that once played their robot alter-egos in Interstella 5555 , it feels about right. Check it out after the jump.